Month: August 2017

IT pros think their job will get harder in next 3 years

One of the most interesting fields to be looking at in the modern job market moving forward is almost unarguably Information Technology. With the spread of new technologies seeming to increase each year at an exponential rate, it is important to get the viewpoint of people in the IT professional field, to gauge how it will grow in years to come. In accordance, the IT management company ManageEngine reported results of such a survey, and some of the findings are very interesting, if not telling. First, the bad news. Eighty Two percent of those polled believe that the IT field is absolutely going to get more challenging in future years. Continue reading IT pros think their job will get harder in next 3 years

How to win over your board of directors

If you are a CIO, you can make awesome presentations to the Board of Directors. With technology changing at an ever-increasing pace, the board more commonly want to hear from the IT leaders in the company to ensure that the company is keeping up pace with all things tech. The challenge is to present up-to-date information to the board without getting too technical. With a few guidelines, you can do just that.First is to know your audience. Knowing the personalities and preferences, as well as views on hot topics can help you avoid awkward and career-killing moments. Then, use that information to capture your audience to cater to their interests and quell their fears. Continue reading How to win over your board of directors

Gamification in Marketing: A Trend for Success

Most marketing professionals are familiar with the term gamification, even if only in passing. Marketers specializing in online business and lead acquisition are perhaps a bit more familiar with the term, wondering how they can make it work for them. In reality, gamification and marketing have had a close relationship for many years. That close relationship will continue to grow, but understanding how to leverage it to increase business–especially for a team not in the gaming space can seem to be a daunting, if not impossible task. Continue reading Gamification in Marketing: A Trend for Success

The Echo Chamber Effect

In today’s business world, companies are often tasked with completing large projects that require capital, human resources, and proprietary assets to be used in an optimally efficient way. Companies that are competitive enough to stay in business generally develop processes that are used across similar projects to improve output by leveraging existing experience. Continue reading The Echo Chamber Effect

The Innovation Challenge: “Why Big Ideas Never See the Light of Day”

Change, evolution, progress and growth are associated with companies that innovate. Businesses that develop new products and systems often appear as not only thriving, but also contributing to the greater societal good. Continue reading The Innovation Challenge: “Why Big Ideas Never See the Light of Day”